Can I have Hetbahn?
In the past 20 years, Hetbahn has become pronoun for products of cooked rice, which provides essential energy.
From the very moment you eat Hetbahn, to not only make you full physically but also make you feel warm and happy, Hetbahn creates a new lifestyle.
![](/resources/img/brand/hatban_a_img_01.jpg)
![](/resources/img/brand/hatban_a_img_02.jpg)
BRAND SYMBOL
The red circle, the representative image of Hetbahn, symbolizes the sun that ripens the grains of rice.
The white Myungjo font symbolizes the warm cooked rice, and delivers the comfortable and friendly feeling of home-made food.
![](/resources/img/brand/hatban_b_img_01.jpg)
In December 1996,
Hetbahn opened a new chapter in Korean food culture
Hetbahn, launched in December 1996, is a brand that represents the ONLYONE spirit of CJ CheilJedang, which newly created the products of cooked rice market.
Hetbahn, a pronoun for the products of cooked rice, implemented the taste of home- steamed rice, and changed the consumers’ perception of not only commercial cooked rice, but also the food culture of Korea.
![](/resources/img/brand/hatban_c_img_01.png)
-
1996 Launched 'Hetbahn'
-
2001
Renewed 'Hetbahn' first
-
2003 Launched 7 kinds
of Hetbahn multi-
grain rice products -
2005
Launched Two of
us together
Hetbahn, two
small bowls of
Hetbahn -
2006 Launched a variety
of Hetbahn with
toppings -
2008
Launched
functional cooked
rice (low-protein
rice) and porridge -
2011 Renewed Hetbahn
for the second
time (changed the
Hetbahn brand
slogan) -
2013
Launched
Hetbahn white
rice porridge -
2015 Launched
Hetbahn Cupbahn -
2018
Everyday multi-
grain cooked rice
PRODUCT
![Cooked rice with soup](/cj_files/brand/201902/1550205418006_0.png)
Cooked rice with soup
![Cooked rice with side dishes](/cj_files/brand/201902/1550205432545_0.png)
Cooked rice with side dishes
![Hetbahn Cooked rice for helping glucose control](/cj_files/brand/201902/1550205444728_0.png)
Hetbahn Cooked rice for helping glucose control
![Multi-grain cooked rice](/cj_files/brand/201902/1550205455070_0.png)
Multi-grain cooked rice
![Cooked rice](/cj_files/brand/201902/1550205468548_0.png)
Cooked rice